I'm Leticia.
About me
A CrossFit enthusiast, book lover, dog person (especially dachshunds), and sweet tooth, I decided to work with Advertising after realizing — during a technical course I took in high school — that even a toilet paper campaign could be fun, different, and exciting to create. Since then, I've spent years learning, gaining experience, and growing in the field, working at some of the top advertising agencies in Brazil. These days, I’m looking for new opportunities, like creating directly within brands I identify with and admire.
Experience
Publicis Brasil – Mid-Level Copywriter
2023–Present
Creating for the NIVEA account, from Precision Marketing campaigns and social media content to special projects that require innovative ideas.
Artplan – Junior Copywriter
2019–2023
From intern to Junior Copywriter, I gained recognition and in-depth experience in the field, creating for clients such as PagSeguro PagBank, Cobasi, Renner, Amanco Wavin, among others.
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Metodista Lab.Com – Copywriting Intern
2017–2019
My responsibilities included developing campaigns and content for projects at Universidade Metodista de São Paulo and small clients in the ABC Paulista region.